Momentum Realty Group
Carolyn Brown, Momentum Realty GroupPhone: (510) 882-3454
Email: [email protected]

Selling: Should You Sell Your Own Home?

by Carolyn Brown 06/20/2021

Photo by Paul Velgos via Shutterstock

If you’ve never sold a home, you might not understand the complexities of what your agent provides for you. You could be tempted to sell your home on your own. After all, with the availability of the Internet, how hard could it be?

According to most research, FSBO (For Sale by Owner) nets a lower selling price than selling through a professional marketing agent. Even accounting for the commission paid to the agent, the profit to the homeowner is higher.

Marketing

Some sellers believe that all an agent does it show the home a few times a week. Anyone can do that, right? But a great agent provides much more. Top agents offer a marketing strategy, professional staging, excellent photography, listing on the MLS and access to their network of buyer's agents.

When you interview your agent, ask them what their plan is. How do they specifically intend to market your property? Who will they invite to the open house? Will they offer a unique open house just for their network of seller's agents?

Pricing

The greatest challenge to FSBO is how to price your home effectively. Yes, you can see what’s out there on Zillow and Trulia, but your agent has been in dozens of homes. They've spoken to hundreds of buyers. The single most damage you can do to a home sale is to price it wrong for the market and then have it languishing, unsold, for months.

Paperwork

Unless you've sold a home recently, you may not know all the paperwork involved in making the sale. You have the offer, counteroffers and the acceptance letter. Then there's the negotiation over items that come up in the inspection. If the buyer wants a warranty, do you know where to go for that? What if the buyer wants a contingency? Do you know how to write that up so that you're not left holding the bag? Do you have a relationship with a title office or escrow officer? Your agents' broker does.

When you add up all the work they do, and the expertise they offer, you'll see that your agent is worth the commission. If you follow their advice, you can be off on your next venture, and they'll take care of the sale for you.

About the Author
Author

Carolyn Brown

Hi, I'm Carolyn Brown and I have over 20+ years of real estate experience, serving Bay Area Counties: Alameda, Contra Costa, Solano, Sonoma, Sacramento, and Central Valley. I have a Master's Degree in Psychology and I work part-time for West Contra Costa Unified School District. This has afforded me the opportunity to connect with families and communities.  

I have always been a giver and compassionate about serving and helping others. A real estate career was never my goal but the passion I have to help others changed that and I would love to help you! Whether you're in the research phase at the beginning of your real estate search or you know exactly what you're looking for, you'll benefit from having a real estate professional by your side. I'd be honored to put my real estate experience to work for you.  

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Also, I am an author. My book, "S.O.U.L Inspiration 4 Life Daily Word" is guaranteed to inspire you and encourage your soul. Giving up isn't an option, and if you desire to become a homeowner, then contact me and I'll show you how. Never let what you see, hinder what you believe. My wonderful book is available online at Amazon.com, Barnes and Noble, and Xulon.com. Let me know if you have any questions. Let's build a legacy together.  

Thanks for ChewzingCarolyn!!!